What to See in the Most Instagrammable Town in Austria?

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Marta from trvl.ing

What to See in the Most Instagrammable Town in Austria?

Three years ago, getting to Hallstatt was quite a challenge. This tiny town in the Austrian Alps, which inspired the kingdom of Arendelle in Disney’s “Frozen,” nearly drowned in a flood of fans from the animated film, leading to strict visitor limitations. Here’s how overtourism is being managed now and what to see in this picturesque Austrian locale.

A Star on the Screen

The Austria Hallstatt village, located in the Salzkammergut region on the shores of its namesake lake at the foot of the Hallstatt Alps, is a UNESCO World Heritage Site. The stunning landscapes of Hallstatt village became famous after featuring in the South Korean drama “Spring Waltz” and Disney’s “Frozen,” drawing tourists from around the world, including a replica in China. Despite the replica, visitors continue to flock to the original Hallstatt from Vienna and beyond.

The Impact of Overtourism

The surge in visitors to Austria’s Hallstatt village had a significant impact on local residents, causing noise, crowding, and privacy concerns. With just two main streets, tourists often wandered onto private property, leading locals to put up signs and keep curtains closed. To manage the influx, Hallstatt authorities limited bus numbers to 54 per day in 2020, and the pandemic provided a temporary reprieve. Visitor numbers are now regulated to maintain a balance.

Must-See Attractions

Nestled in a narrow valley reminiscent of a fjord, Hallstatt village was historically accessible only by lake or mountain paths. The main attraction is the “Salzwelten” salt mine, the world’s oldest salt mine, located 500 meters up the Hallstatt Alps. Visitors can reach it by funicular or cable car, enjoying breathtaking views along the way. Don’t miss the scenic viewpoints, including “Five Fingers,” a thrilling glass ledge experience on Mount Dachstein.

Getting There

From Salzburg:

  • Take bus No. 150 to Bad Ischl, then switch to the R4412 regional train directly to Hallstatt. From there, take a ferry across the lake every 15 minutes for a scenic water journey.
  • Alternatively, take the Railjet RJ649 train to Attnang-Puchheim, then the R4412 train to Hallstatt, followed by the ferry.

From Vienna:

  • The best way to reach Hallstatt from Vienna is by train with one or two transfers at Attnang-Puchheim, with ticket prices ranging from €29 to €55. Alternatively, consider staying in Obertraun on the opposite shore for a quieter, more affordable lodging option, easily accessible from Hallstatt village.

Travel Tip

By visiting Austria’s Hallstatt village, you’ll experience the enchanting beauty and rich history of this unique destination, nestled in the heart of the Hallstatt Alps. Whether you stay at the Heritage Hotel Hallstatt or another local accommodation, you’re sure to create unforgettable memories.